Audio and Video That Match the Weight of Your Message
Have you considered starting a podcast and want your show quality to match your knowledge, creativity, and industry authority? Are you looking at your digital ads and wishing the visual creative matched your credibility and authenticity? Anyone trying to grow their brand knows they need to step up their audio and video game to showcase credibility, but it’s hard. The good news is that you’re in the right place. If you’re a mission-focused brand or thought leader looking to convey your passion for positive change through creative audio and video, we are your people.
How We Do Things Here
Launch & Produce Podcasts
Whether you are an author, thought leader, or master in your field, we are your team to help you create a home or travel studio that amplifies your voice and enables you to drive positive change. From launch, to production, strategy, and monetization, we are in your corner.
Write, Direct, Create Digital Ads
We create story-focused and creative-driven digital ads that stop the scroll and propel conversions. Yeah, we are the people who create ad audiences and run ads, which means we know your audience so well that we are the best people to create ads that speak directly to their wants, needs, and interests. We are you one-stop-shop for ad creative, copywriting, photography, video, and actually getting the darn thing running and converting.
Produce, Direct, Create Product Videos
Not only do we build e-commerce sites, but we also take your product photos and videos. Our office has been stacked to the ceiling with soaps, lotions, and store displays as we build out sites that need to showcase products in a way that leads to conversion. And while we have all those items, we take lifestyle photos and videos for social media, collateral, and ads.
Produce & Direct Testimonial or Service Videos
Your best clients are your best salespeople. We conduct video testimonial interviews to create service videos that sell. We craft testimonial videos to help you achieve better conversions on your website and in your sales funnel.
Questions?
Are you interested in our video and audio work, but don’t see a package that is quite right for you? Or do you have your eye on a package, but need your questions answered? You’re in luck! I offer a free Discovery Call so we can explore all of your needs and get your questions answered. We can even tailor a package that fits YOU.
This is NOT a sales call. You won’t be pitched, convinced, or pushed to partner with us. That is not how we do things here. Instead, Samantha will ask a bunch of questions to get a full picture of your needs and will send a proposal for your consideration.
Everyone feels good after a discovery call with HC.
Quick Podcast Coaching
How To Create SEO Show Notes For A Podcast
If you're creating a strategic podcast to help you build brand authority, demonstrate knowledge, develop a movement, and ultimately do social good, you need an SEO strategy! SEO show notes are an easy way to impact SEO for your brand long-term. Below you'll find industry terms to help you understand what's what, along with suggested layouts and checklists so you can optimize your podcast episodes on all platforms, including your website. The big thing to understand here is that SEO show notes are LONG, they are more than a simple episode description on all platforms, and most importantly, they appear on your website.
How To Price, Create, and Run Podcast Ads
Today, we share everything you need to price or choose an ad slot like a pro! Below you'll find how the podcast industry prices audio ads, industry terminology, advertising a brand or show on a podcast, and running ads on your podcast.
Unique Intros for Solo Podcast Episodes
Use the templates below to create unique and engaging intros for your solo teaching episodes. Your unique intro is your hook for the episode. Unique intros should be under a minute, so you don’t lose the listener. The meat of the episode is in the teaching, so don’t give it away! Your goal is to share the big felt-need reason your listener needs to tune in.
Unique Intros for Podcast Interviews
Use the templates below to create unique and engaging intros for your interview episodes. Your unique intro is your hook for the episode. Unique intros should be under a minute, so you don’t lose the listener. The meat of the episode is in the interview, so don’t give it away! Your goal is to share the big felt-need reason your listener needs to tune in for your guest. Pump up your listeners for what’s coming.
How Do I Know If My Podcast Is Performing Well?
Are you wondering how well your podcast is performing?Great content is the right message for the right audience on the right platform at the right frequency! I know it's a mouth full, but it's the key to success. On a basic level, you'll know your content resonates with your audience when you start seeing download increase.
Don’t Wait For Something To Stick, Create Something Sticky
I mentioned this a little in last week's Podcast Host Newsletter. We can't use up your creativity! The more you use, the more you get! The idea that we need to be in flow to create is a lie. We fall into this trap when we take a "spaghetti at the wall" approach to content creation. You're just waiting for something to stick instead of making something sticky!





