How To Use:
Use the templates below to create unique and engaging intros for your solo teaching episodes. Your unique intro is your hook for the episode. Unique intros should be under a minute, so you don’t lose the listener. The meat of the episode is in the teaching, so don’t give it away! Your goal is to share the big felt-need reason your listener needs to tune in.
Episode Setup
Unique Intro > Transition Music > Interview > Canned Outro
The examples below are for a show setup without a canned intro. If you use a canned intro, you do not need the “welcome and brand promise” in your unique intro formula.
OUTLINE ONE | YOUR TRANSFORMATION
Formula: Your “Holy Smokes” moment + welcome and brand promise + why they need to tune in
Example: “Okay, so a few weeks ago, I realized I’ve been saying, “Nip it in the bud” incorrectly for at least 30 years. Guys. I have two degrees, and I’ve been saying “Nip it in the butt” at work, home, and out in the world for YEARS! How did no one tell me until last week! How embarrassing. This got me thinking about the misconceptions in our lives that keep us in the dark. It also got me wondering why don’t those around us tell us the truth! Welcome, to The Greater Good podcast; I’m your host, Samantha Hollyfield. In every episode, we talk about the little things that make a big difference in the world. Today, we’re talking about why it’s an act of kindness, to tell the truth and how it’s an essential part of good leadership. Stay tuned for five tools that will help you share kind and honest feedback so your team can soar!”
OUTLINE TWO | CALL ‘EM OUT!
Formula: Call out target audience + welcome and brand promise + call out yourself + why they need to tune in
Example: “Have you ever held back a comment from an employee or colleague, maybe even a friend, because you thought it might be too mean to tell the truth? Welcome, to The Greater Good podcast; I’m your host, Samantha Hollyfield. In every episode, we talk about the little things that make a big difference in the world. Today, we’re talking about why it’s an act of kindness, to tell the truth and how it’s an essential part of good leadership. In my early days of leadership, it was easy to avoid hard conversations. But, in the long run, our work together suffered because the truth wasn’t part of the equation, and we couldn’t grow. I’ve learned that “how” you deliver the truth is where you practice kindness, which is want to share with you today. Hear five tools that will help you share kind and honest feedback so your team can soar!”
OUTLINE THREE | KILLER QUOTE
Formula: Killer quote + personal thought + welcome and brand promise + why they need to tune in
Example: “‘Truth without love is brutality, and love without truth is hypocrisy.’ That quote is heavy and makes me look back at the times I’ve had to offer honest feedback. Did I do it right or did I crush someone? It’s easy to avoid confrontation, but inevitably, we do our team a disservice if we don’t have hard conversations. So, how do we do it right? How do we give constructive feedback without diminishing someone? Welcome, to The Greater Good podcast; I’m your host, Samantha Hollyfield. In every episode, we talk about the little things that make a big difference in the world. Today, we’re talking about why it’s an act of kindness, to tell the truth and how it’s an essential part of good leadership. In my early days of leadership, it was easy to avoid hard conversations. But, in the long run, our work together suffered because the truth wasn’t part of the equation, and we couldn’t grow. I’ve learned that “how” you deliver the truth is where you practice kindness, which I want to share with you today. Hear five tools that will help you share kind and honest feedback so your team can soar!”
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