SEO

If you're creating a strategic podcast to help you build brand authority, demonstrate knowledge, develop a movement, and ultimately do social good, you need an SEO strategy! SEO show notes are an easy way to impact SEO for your brand long-term. Below you'll find industry terms to help you understand what's what, along with suggested layouts and checklists so you can optimize your podcast episodes on all platforms, including your website. The big thing to understand here is that SEO show notes are LONG, they are more than a simple episode description on all platforms, and most importantly, they appear on your website.