Audio and Video That Match the Weight of Your Message
Have you considered starting a podcast and want your show quality to match your knowledge, creativity, and industry authority? Are you looking at your digital ads and wishing the visual creative matched your credibility and authenticity? Anyone trying to grow their brand knows they need to step up their audio and video game to showcase credibility, but it’s hard. The good news is that you’re in the right place. If you’re a mission-focused brand or thought leader looking to convey your passion for positive change through creative audio and video, we are your people.
How We Do Things Here
Launch & Produce Podcasts
Whether you are an author, thought leader, or master in your field, we are your team to help you create a home or travel studio that amplifies your voice and enables you to drive positive change. From launch, to production, strategy, and monetization, we are in your corner.
Write, Direct, Create Digital Ads
We create story-focused and creative-driven digital ads that stop the scroll and propel conversions. Yeah, we are the people who create ad audiences and run ads, which means we know your audience so well that we are the best people to create ads that speak directly to their wants, needs, and interests. We are you one-stop-shop for ad creative, copywriting, photography, video, and actually getting the darn thing running and converting.
Produce, Direct, Create Product Videos
Not only do we build e-commerce sites, but we also take your product photos and videos. Our office has been stacked to the ceiling with soaps, lotions, and store displays as we build out sites that need to showcase products in a way that leads to conversion. And while we have all those items, we take lifestyle photos and videos for social media, collateral, and ads.
Produce & Direct Testimonial or Service Videos
Your best clients are your best salespeople. We conduct video testimonial interviews to create service videos that sell. We craft testimonial videos to help you achieve better conversions on your website and in your sales funnel.
Questions?
Are you interested in our video and audio work, but don’t see a package that is quite right for you? Or do you have your eye on a package, but need your questions answered? You’re in luck! I offer a free Discovery Call so we can explore all of your needs and get your questions answered. We can even tailor a package that fits YOU.
This is NOT a sales call. You won’t be pitched, convinced, or pushed to partner with us. That is not how we do things here. Instead, Samantha will ask a bunch of questions to get a full picture of your needs and will send a proposal for your consideration.
Everyone feels good after a discovery call with HC.
Quick Podcast Coaching
How To Become A Sought-After Podcast Guest
Being a guest on podcasts that share your ideal audience is one of the most successful ways to grow your podcast and brand reach. We call this audience sharing! The key to becoming a sought-after podcast guest is to have a clear message so hosts can quickly and easily understand the value you bring to their audience. The looser your message, the harder it will be to become a top choice - you'll be one of many versus the best of a few. If you've invested in your marketing and branding process, you'll know this sounds like niching down! To become a sought-after podcast guest, you must refine your message and build relationships. This process starts way before you ever get booked on a show.
How To Create A Podcast Trailer
A podcast trailer is a quick taste of your show that encourages listeners to subscribe. It appears at the top of your feed on Spotify and Apple. Listeners have the opportunity to hear what the show is about before diving into full length episodes. The goal is to encourage the right people to listen to your show by talking about the transformation they’ll receive when they tune in.
Verbal Disclaimer Scripts For Episodes Addressing Trauma or Abuse
Record a pre-roll disclaimer when you have a podcast episode that mentions suicide, depression, drub abuse, physical abuse, or any kind of trauma. Each script is actionable and offers a free, 24/7 community resource that can be used by the listener if they are triggered by the conversation.
How Podcasting Propels Social-Good Ideas
The key to using podcasting to propel a movement is in the clarity of your message and your ability to strategically produce content that aligns with your ideal listener, aka ideal client/reader/donor/buyer.
Podcast Guest Pre + Post Interview Email Templates
Email templates to send to guests so they can prepare for their interview and an email template you can use post-interview.
Show Notes / Episode Description Template
The template below can be used for the episode description/show notes on all listening apps - Apple, Spotify, etc. AND it can be expanded into full SEO show notes that appear exclusively on your website. The key here is that full SEO show notes would likely include your full transcript so you can meet that SEO word length requirement. For Kajabi users, your episode description and full SEO show notes appear in the same place because your website IS your hosting, you just have to decide how long you want this information to be.





