Host Press Kit | Canva Templates
One of the keys to being a great podcast guest is making it easy to promote you. This simple PDF press allows you to give hosts your bio, photo, social links, and more so they can promote your interview.
Podcast Mic Recommendations
Great audio starts with your setup! It isn't fixed after the fact.
Discover The Episode Type That Makes Your Content Shine
You episode type is critical to the planning process and will be informed by the value you uniquely deliver to your audience along with your brand/show promise.
Why Tone Keeps Podcast Listeners
I’m sure you’ve heard the Maya Angelou quote, “… people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” Or have you gotten into an argument with someone and said, “It’s not what you said; it’s HOW you said it.” We communicate with more than words – our body language, vocal inflection, how we set up conversations, and then the words we use all play a role in how we are received. That’s why you can’t ignore tone when creating content, whether it’s written, audio, or video.
How To Become A Sought-After Podcast Guest
Being a guest on podcasts that share your ideal audience is one of the most successful ways to grow your podcast and brand reach. We call this audience sharing! The key to becoming a sought-after podcast guest is to have a clear message so hosts can quickly and easily understand the value you bring to their audience. The looser your message, the harder it will be to become a top choice - you'll be one of many versus the best of a few. If you've invested in your marketing and branding process, you'll know this sounds like niching down! To become a sought-after podcast guest, you must refine your message and build relationships. This process starts way before you ever get booked on a show.
How To Create A Podcast Trailer
A podcast trailer is a quick taste of your show that encourages listeners to subscribe. It appears at the top of your feed on Spotify and Apple. Listeners have the opportunity to hear what the show is about before diving into full length episodes. The goal is to encourage the right people to listen to your show by talking about the transformation they’ll receive when they tune in.
Verbal Disclaimer Scripts For Episodes Addressing Trauma or Abuse
Record a pre-roll disclaimer when you have a podcast episode that mentions suicide, depression, drub abuse, physical abuse, or any kind of trauma. Each script is actionable and offers a free, 24/7 community resource that can be used by the listener if they are triggered by the conversation.
Single Cam Audio + Video Setup
Below is our single camera audio and video setup. We encourage hosts to use the Sony Alpha 7 III with one of the mic suggestions below to get seamless and high quality audio and video. This setup is ideal for small home-studio setups.
How To Promote Your Podcast
Are you wondering how to increase your reach and promote your podcast? Are you looking for a promotion strategy that increases downloads? The good news is that you can create a strategy that increases your downloads over time by cultivating a relationship with your ideal listener. The bad news is that it won't happen overnight, but that doesn't mean you can't make an impact pretty quickly.
Social Media Podcast Promotion Templates
Use platforms as they are meant to be used. Can you post the same thing everywhere, sure, but that likely won’t get you good results. The key to a great social media post, regardless of media type or platform, is to get personal and hit a felt-need for your ideal listener. The better you get at “hitting the nail on the head” and offering a personal and compelling reason why this episode aligns with your ideal listener’s needs, the more successful you’ll be.