Email Template For Inviting Guests Onto The Podcast

What You Need To Know

When reaching out to listeners, how they can serve your audience with their unique message or journey will be more important than the number of downloads you have. To be a successful interviewer immediately, you must start relationships for the right reasons! You’ll get guests on your show more if you reach out to them after doing your homework. When you reach out, share part of their message that resonated with you and how it can serve your audience.

Over time, as your numbers grow, you’ll be able to get guests with bigger platforms, and you’ll both rise as a result. But remember, your audience doesn’t care how famous your guest is; they care if that person can help them. So you need to reward your listener for showing up.

You’ll see in the template, I encourage you to have a quick chat with potential guests to make sure it’s a good fit. People who know you probably won’t need a call, but it’s helpful to extend to people you know through the grapevine or not at all.

Guest Invite Template For NEW Podcasters

[Name],

[Share how you heard their story and what hit you. Then, tell them WHY it stuck with you and add a personal note.]

I listened to your recent podcast episode about XYZ. Your experience of X and how you did Y resonated with me. It reminded me of my journey with ABC.

[About the show and listeners]
I started a podcast, [Pod Name], and I’d love to have you on the show to share your story. My listeners are [descripter], struggling to [need], so they [goal].

[How the guest could help your listener]
Your experience with XYZ is precisely what they need to hear so they know they aren’t alone. After listening to you, I know they’ll get the validation and encouragement to press forward to ABC.

Let me know if you’d like to have a quick chat about being a guest.

You can listen to the trailer for the show here: [link]

Attached is a PDF about the show, my listeners, and how we’d promote your episode. I truly believe your message is what they need to [goal].

I can’t wait to hear from you and hear more about your journey.

– Your Name

Website

Social

Guest Invite Template For Experienced Podcasters

[Name],

[Share how you heard their story and what hit you. Then, tell them WHY it stuck with you and add a personal note.]
I listened to your recent podcast episode about XYZ. Your experience of X and how you did Y resonated with me. It reminded me of my journey with ABC.

[About the show and listeners]
I’d love to have you on my podcast, [Show Name], to share your story. My listeners are [descripter], struggling to [need], so they [goal].

[How the guest could help your listener]
Your experience with XYZ is precisely what they need to hear so they know they aren’t alone. After listening to you, I know they’ll get the validation and encouragement to press forward to ABC.

[Share your numbers]
We have 10K downloads and roughly 1K downloads per episode. My listeners are active and show up on social media excited about new guests. I know they’d love you, and I know they need you!

Let me know if you’d like to have a quick chat about being a guest.

[Give them a taste of the show]
You can listen to the trailer for the show here: [link] And here are a few of my favorite interviews: [Link] and [Link]

Attached is a PDF about the show, my listeners, and how we’d promote your episode. I truly believe your message is what they need to ABCD.

I can’t wait to hear from you and hear more about your journey.

Podcast Guest Invite Kit

The invite kit templates below don’t focus on your downloads, they focus on your audience and the type of guest that does best on your show. This is a great tool for new podcasts that don’t have numbers. You’ll see I reference this PDF in the email. To create yours, use the button below. All you need is a FREE Canva membership to access and edit with your show’s information. Now, if you do have solid download numbers and a strong email list, ADD THAT INFORMATION!