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samantha

About samantha

MBA, Co-founder of Hollyfield Consulting & Marketing Consultant. Samantha received her undergraduate degree in International Business and earned her Masters's in Business Administration from Oral Roberts University. Samatha has helped franchises, small business owners, and mid-size corporations create and execute classic marketing strategies that tap into the lifestyle of their ideal client. In the last six years, Samantha helped over 200 podcasters launch their message and connect with their audience on a heart level. Today, she and her husband work with social-good thought leaders to refine their idea, launch a podcast, and create a movement.

How To Record A Podcast Interview with Zoom – Cheat Sheet

Zoom is a popular option for podcast interviews. It's easy to use, and everyone is familiar with the platform after the Pandemic. Plus, busy hosts can integrate zoom with a scheduling tool like Calendly to make the interview scheduling process seamless and automatic.

By |2023-05-12T22:08:40-05:00July 7th, 2022|Podcast Tech, Podcasting|Comments Off on How To Record A Podcast Interview with Zoom – Cheat Sheet

Your Brand Differentiation Will Determine Success

In our personal lives, we know that we cannot be all things to all people. For whatever reason, when many of us start a business, we grapple with meeting customer demands by molding ourselves to THEM instead of what makes us truly exceptional.

By |2022-09-19T14:54:33-05:00July 6th, 2020|Brand Differentiation, Build Brand|Comments Off on Your Brand Differentiation Will Determine Success

What experience does your brand offer?

How your brand builds relationships with customers and prospects in 2019 is critical. Here is the rub, while social media is still a low-cost brand reach tool and email still helps with retention and conversion, there is likely a missing element in your marketing strategy. EXPERIENCE.

By |2022-07-19T17:01:29-05:00March 15th, 2019|Build Brand|Comments Off on What experience does your brand offer?

Put Your Brand Where Your Mouth Is

I have never met a business owner that didn’t believe in their product or service – which is how it should be! Unfortunately, the kinks in the brand’s system start to reveal themselves through the consulting process. Over time, negative reviews and employee turnover begin to shed light on areas that need a boost. Too often, business owners don’t see the kinks and are so stuck in “this is how it’s always been” that they can not accept the need for change. Honesty helps brands adjust and rise to meet demand with higher customer retention!

By |2022-07-19T17:01:54-05:00February 28th, 2019|Build Brand|Comments Off on Put Your Brand Where Your Mouth Is

Have yourself a stress-less little Christmas…

For business owners, the holidays aren’t necessarily the most wonderful time of the year. There are no holidays for an entrepreneur. End of the year closing, last-minute sales, and no real time off begin to weigh heavy on business owners this time of year. I know from personal experience. I say this to you as I sit at my desk after already working nearly 60 hours this week and Thursday isn’t over.

By |2022-07-19T17:02:44-05:00December 20th, 2018|Holidays|Comments Off on Have yourself a stress-less little Christmas…
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